Wednesday 5 February 2014

Bring Your Own Device Market

Bring Your Own Device :

Bring Your Own Device simply means allowing employees or students to bring personally owned mobile devices (laptops, tablets, and smart phones) to their workplace and to use those devices to access company information and application.
BYOD is making significant inroads in the business world, with about 75% of employees in high growth markets such as Brazil and Russia and 44% in developed markets already using their own technology at work.Some companies believe that allowing employees to use their own devices can increase the productivity also many companies believe it helps in increasing employees morale and convenience by using their own devices and makes the company look like a flexible and attractive employer.

History Of BYOD :

 BYOD first entered in 2009,courtesy of Intel when it recognized an increasing tendency among its employees to bring their own devices to work and connect them to the corporate network.However, it took until early 2011 before the term achieved any real prominence when IT services provider Unisys and software vendors VMware and Citrix Systems started to share their perceptions of this emergent trend. BYOD has been characterized as a feature of the "consumer enterprise" in which enterprises blend with consumers.
In 2012, the U.S.A Equal Employment Opportunity Commission adopted a BYOD policy, but many employees continued to use their government-issued BlackBerrys because of concerns about billing, and the lack of alternative devices.

Market For BYOD : 

Global Bring Your Own Device Market is expected to grow from $67.21 billion in 2011 to $181.39 billion by 2017, at an estimated CAGR of 15.17% from 2012 to 2017.
North America has the largest share; i.e., 36.10% of the overall managed BYOD & Enterprise Mobility Market in 2011 at $24.26 billion; and is expected to reach $58.60 billion by 2017, at a CAGR of 12.9% from 2012 to 2017.

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